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portada La Casa que el Queso Construyó: Vida Inusual del Emigrante Mexicano que Definio una Industria Global Multibillonaria (in Spanish)
Type
Physical Book
Publisher
Author
Language
Spanish
Pages
304
Format
Hardcover
ISBN13
9781394205448
Edition No.
1

La Casa que el Queso Construyó: Vida Inusual del Emigrante Mexicano que Definio una Industria Global Multibillonaria (in Spanish)

Leal Miguel A. (Author) · Wiley · Hardcover

La Casa que el Queso Construyó: Vida Inusual del Emigrante Mexicano que Definio una Industria Global Multibillonaria (in Spanish) - Leal Miguel A.

New Book Imported to South Africa
Delivery: 18 Aug - 27 Aug Shipping: 12 to 14 business days.
R 489
R 489

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Synopsis "La Casa que el Queso Construyó: Vida Inusual del Emigrante Mexicano que Definio una Industria Global Multibillonaria (in Spanish)"

A quintessential American dream story from a Mexican entrepreneur who shares the tale of building a multi-million-dollar business from scratch, complete with both success and failure, and always a vision of hope Leal came to the U.S. penniless as a teenager, speaking almost no English; he literally slept in the boiler room of a Wisconsin cheese factory for months before he was caught. Through hard work, grit, and ingenuity Leal would go on to launch his own business. He is widely credited with introducing Mexican cheeses to the U.S. market and grew his company to a multibillion-dollar success story. Yet, like many successful entrepreneurs, Leal's great successes were matched by personal failures: the end of a marriage; trouble with law enforcement; and the deeply felt sense that there must be something more to life than great wealth. Leal's memoir, THE HOUSE THAT CHEESE BUILT, is both a beautiful illustration of the immigrant experience--isolation, fear, and ambition for a better life and assimilation--as well as a thoughtful personal account of entrepreneurship and all its benefits and costs.

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The book is written in Spanish.

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The binding of this edition is Hardcover.

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