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portada Organizational Listening and Response: Attending to External Stakeholders

Organizational Listening and Response: Attending to External Stakeholders

William A. Donohue (Author) · David Randall Brandt (Author) · Palgrave MacMillan · Hardcover

Organizational Listening and Response: Attending to External Stakeholders - Brandt, David Randall ; Donohue, William A.

New Book Imported to South Africa
Delivery: 07 Jul - 30 Jul Shipping: 4 to 5 business days.
R 951
R 951

Synopsis "Organizational Listening and Response: Attending to External Stakeholders"

This book argues that listening to constituents who reside outside organizational boundaries, but who are essential members of an organization's ecosystem, is a vital constitutive element of organizational communication. It also attempts to demonstrate that, by and large, the field of organizational communication has neglected such listening. The book goes on to introduce a conceptual and methodological framework organizations can use to assess listening practices and effectiveness. Through a combination of theory, research, and case illustrations, the book will be valuable to both scholars and practitioners in the fields of organizational communication, marketing, and public relations. It will provide insight and direction for theory-building, knowledge development, and implementation of best practices.

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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.

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