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portada The Art of Small Business Social Media: A Blueprint for Marketing Success
Type
Physical Book
Author
Preface by
Publisher
Language
English
Pages
256
Format
Hardcover
ISBN13
9781538192993
Categories

The Art of Small Business Social Media: A Blueprint for Marketing Success

Peg Fitzpatrick (Author) · Guy Kawasaki (Preface by) · Rowman & Littlefield Publishers · Hardcover

The Art of Small Business Social Media: A Blueprint for Marketing Success - Fitzpatrick, Peg ; Kawasaki, Guy

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Synopsis "The Art of Small Business Social Media: A Blueprint for Marketing Success"

In The Art of Small Business Social Media, social media expert Peg Fitzpatrick offers a comprehensive guide tailored specifically for small business owners. Recognizing that social media isn't a one-size-fits-all tool, Fitzpatrick provides a roadmap for entrepreneurs to navigate the digital landscape effectively. Drawing from her extensive experience working with brands big and small, she demystifies choosing the right platforms, crafting a robust social media plan, and engaging with communities online. Real-world examples from various industries serve as case studies, offering actionable insights that can be applied to any small business setting.Whether you're a solo entrepreneur or part of a small team, The Art of Small Business Social Media is your key to unlocking the full potential of social media marketing. It's not just about being online; it's about being online effectively. This book equips you with the skills to participate in the digital world and thrive in it, giving your business a competitive edge in today's marketplace.

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