Name: Authorpreneurship: The Business of Creativity
Price: 395.00 ZAR
Availability: InStock
Author: Edwards, Hazel
ISBN: 9781922607942

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portada Authorpreneurship: The Business of Creativity

Authorpreneurship: The Business of Creativity

Type

Physical Book

Author

Hazel Edwards

Publisher

Amba Press

Language

English

Pages

144

Format

Paperback

Dimensions

23.4 x 15.6 x 0.8 cm

Weight

0.21 kg.

ISBN13

9781922607942

Synopsis "Authorpreneurship: The Business of Creativity"

Authorpreneurship is about investing in your creativity to increase your professional opportunities.Today, a creator needs to be an 'authorpreneur': an originator and an entrepreneur. Apart from crafting words and books, or other creative work for specific audiences, this means learning the marketing, publicity, technological, legal and entrepreneurial skills to establish and maintain self-employment in the business of ideas.The creator is the brand, which is overwhelming, if there's only you.This book offers strategies for beginners, mid-career and highly experienced creators needing to adapt to a fast-changing, digital, global industry. It's about sharing ideas so you can work effectively at what you most enjoy creating, and providing ways to help sell your work for longer, in varied new formats and to larger audiences. Great ideas won't reach audiences unless the creators can stay in business and survive financially.

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Authorpreneurship: The Business of Creativity - Edwards, Hazel

Synopsis "Authorpreneurship: The Business of Creativity"

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