Name: Chicas en Tecnología® (in Spanish)
SKU: 53275878
Price: 678.00 ZAR
Availability: InStock
Author: Sofía Contreras
ISBN: 9789871941681

portada Chicas en Tecnología® (in Spanish)

Type

Physical Book

Author

Publisher

Collection

CONECTA

Year

2021

Language

Spanish

Pages

256

Format

Paperback

Dimensions

23x15 cm

ISBN13

9789871941681

Edited in

Argentina

Synopsis "Chicas en Tecnología® (in Spanish)"

La tecnología tiene un papel determinante en lo cotidiano: el trabajo, la educación y la vida social. Pero es un área profundamente desigual para las mujeres. La disparidad comienza en la infancia -a las niñas les regalan una cocinita y a los niños, videojuegos- y continúa durante la escolarización, la formación profesional, la capacitación, en el ambiente laboral o cuando deciden emprender. Las mujeres chocan constantemente con la estigmatización, la mirada estereotipada, la brecha salarial, discriminación y violencia.

Cuando en 2015 Sofía Contreras, Carolina Hadad, Melina Masnatta y Mariana Varela crearon la organización Chicas en Tecnología® con el objetivo de achicar la brecha de género en ese campo, el feminismo no tenía la fuerza de hoy en la escena pública, y si bien se ganaron derechos, aún falta mucho.

Con datos, fuentes, investigaciones, análisis y la experiencia de las autoras, este libro evidencia las barreras que las mujeres enfrentan en el ambiente tecnológico, pero además propone cambios e ideas en educación, liderazgo, emprendedorismo, mentoreo. Rescata de la invisibilización a las pioneras y demuestra por qué es fundamental que haya cada vez más líderes mujeres y multiplicidad de voces. Chicas en Tecnología® es una invitación a reiniciar el sistema, a que las mujeres consideren a la tecnología como una aliada para mejorar el mundo.

Sofía Contreras

(Author)

View Author's Page

Sofía Contreras is an Argentine writer, speaker, and entrepreneur born in Villa Carlos Paz. With a degree in Public Relations from Universidad Siglo 21, her professional career started at 22, while she was still studying. Her passion for technology and education led her to various roles within the entrepreneurial ecosystem, including leading accelerators, government programs, and investment funds focused on technology.

In 2016, she co-founded the non-profit organization Girls in Technology, aimed at reducing the gender gap in the tech field. The organization has made a significant impact, with a presence in 18 countries and over 7,000 women participating in its programs. In 2021, she co-wrote the book Girls in Technology: Rebooting the System, published by Penguin Random House, addressing the barriers women face in the tech sector and proposing solutions to foster their inclusion.

In 2020, she founded Mastery Haus, a business consulting firm that has advised startups and corporations on their growth. That same year, she launched her business and productivity academy, which has trained more than 18,000 students. Her podcast "Move into Action" is one of the most listened to in Argentina, Chile, Mexico, and Colombia, where she shares strategies to overcome procrastination and achieve personal and professional goals.

Contreras has been recognized for her work in the entrepreneurial field, being selected as one of the Top 10 Argentine entrepreneurs by the French Embassy in 2017. Her mission is to help others build the life they want, sharing her experience and knowledge through her books, conferences, and digital platforms.

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