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portada Communicating Science and Technology Through Online Video: Researching a new Media Phenomenon (Routledge Focus on Communication Studies)
Type
Physical Book
Publisher
Author
Year
2018
Language
English
Pages
140
Format
Hardcover
ISBN13
9781138483491
Edition No.
1
Categories

Communicating Science and Technology Through Online Video: Researching a new Media Phenomenon (Routledge Focus on Communication Studies)

Bienvenido León,Michael Bourk (Author) · Routledge · Hardcover

Communicating Science and Technology Through Online Video: Researching a new Media Phenomenon (Routledge Focus on Communication Studies) - Bienvenido León,Michael Bourk

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Synopsis "Communicating Science and Technology Through Online Video: Researching a new Media Phenomenon (Routledge Focus on Communication Studies) "

Online video's unique capacity to reach large audiences makes it a powerful tool to communicate science and technology to the general public. The outcome of the international research project "Videonline," this book provides a unique insight into the key elements of online science videos, such as narrative trends, production characteristics, and issues of scientific rigor. If offers various methodological approaches: a literature review, content analysis, and interviews and surveys of expert practitioners to provide information on how to maintain standards of rigour and technical quality in video production.

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