Tracked shipping to South Africa with premium packaging for just R199 

Ship to
South Africa
0

My Account

  • argentina
  • chile
  • colombia
  • españa
  • méxico
  • perú
  • estados unidos
  • internacional

menu

Select your country

Americas

Europe

Rest of the world

portada Consumer Behavior, Global Edition
Type
Physical Book
Publisher
Author
Year
2019
Language
English
Pages
512
Format
Paperback
ISBN13
9781292269245
Edition No.
12

Consumer Behavior, Global Edition

Leon Schiffman (Author) · Pearson · Paperback

Consumer Behavior, Global Edition - Leon Schiffman

Cheaper New Book Imported to South Africa
Delivery: 03 Sep - 11 Sep Shipping: 13 to 14 business days.
R 2,068
Faster New Book Imported to South Africa
Delivery: 18 Aug - 25 Aug Shipping: 2 to 2 business days.
R 2,472
R 2,068

Choose the list to add your product or create one New List

Go to My Wishlists
Calculate shipping cost

Synopsis "Consumer Behavior, Global Edition "

For undergraduate and graduate courses in consumer behavior. Strategic applications for understanding consumer behavior Consumer Behavior, 12th Edition explores how the examination and application of consumer behavior is central to the planning, development, and implementation of successful marketing strategies. With an emphasis on developing a variety of useful skills, this text prepares students for careers in brand management, advertising, and consumer research. The 12th Edition has been significantly updated to address contemporary trends and issues, including the role of new media, technological advances, and recent ethical concerns affecting the industry.

Customers reviews

More customer reviews
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)

Frequently Asked Questions about the Book

Is the book original?

All books in our catalog are Original.

In what language is the book written?

The book is written in English.

What is the format of this book?

The binding of this edition is Paperback.

Questions and Answers about the Book

Do you have a question about the book? Login to be able to add your own question.

Opinions about Bookdelivery

More customer reviews