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portada Convergent Journalism (Chinese Perspectives on Journalism and Communication)
Type
Physical Book
Publisher
Author
Language
English
Pages
264
Format
Paperback
ISBN13
9781032010182
Edition No.
1

Convergent Journalism (Chinese Perspectives on Journalism and Communication)

Woody Bing Liu (Author) · Routledge · Paperback

Convergent Journalism (Chinese Perspectives on Journalism and Communication) - Woody Bing Liu

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Synopsis "Convergent Journalism (Chinese Perspectives on Journalism and Communication) "

Convergent Journalism is an online news system that uses a range of media and methods to collect and present information. With the advent and growth of the Internet, this form of news has been flourishing globally and has become the mainstream in China. In 2014, the Chinese Government established media convergence as a national strategy. This book offers a panoramic view of the theories and practice of Convergent Journalism in a Chinese media landscape. Drawing on a plethora of cases, the author introduces concepts, subjects, and processes, and elaborates on media components including text, visuals, audio, and video. In addition, he discusses the application of search engine optimization, hyperlinks in reporting, user interaction, and user creation of content. Aside from providing an in-depth theoretical analysis, the book provides much guidance for practitioners. Students, scholars, and professionals of communication studies, journalism, and media studies will benefit from this book.

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