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portada Entrepreneurial Crisis Management: How Small and Micro-Firms Prepare for and Respond to Crises
Type
Physical Book
Publisher
Author
Language
English
Pages
74
Format
Hardcover
ISBN13
9783031251870

Entrepreneurial Crisis Management: How Small and Micro-Firms Prepare for and Respond to Crises

Sawang Sukanlaya (Author) · Palgrave Macmillan, · Hardcover

Entrepreneurial Crisis Management: How Small and Micro-Firms Prepare for and Respond to Crises - Sawang Sukanlaya

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Synopsis "Entrepreneurial Crisis Management: How Small and Micro-Firms Prepare for and Respond to Crises "

​This book explores the timely issue of how small businesses, micro firms and entrepreneurs respond to crises. A largely overlooked area of research, the author posits that by better understanding crisis management in small and micro firms, we can help to protect these businesses from the potentially devastating effects of a crisis.Offering guidance for scholars and practitioners, including small business owners, to better understand the concept, limitations and considerations of crisis management - specifically in the small business context - the author demonstrates that there is no single solution for a small business to cope with a crisis. Drawing from the thematic findings, the author offers valuable recommendations on how small business owners can strategically plan for the future and better manage their capability when faced with a crisis.

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The binding of this edition is Hardcover.

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