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portada Entrepreneurship and Innovation: Theory, Practice and Context (Springer Texts in Business and Economics)
Type
Physical Book
Publisher
Author
Year
2019
Language
English
Pages
509
Format
Hardcover
ISBN13
9789811394119
Edition No.
4
Categories

Entrepreneurship and Innovation: Theory, Practice and Context (Springer Texts in Business and Economics)

Tim Mazzarol; Sophie Reboud (Author) · Springer · Hardcover

Entrepreneurship and Innovation: Theory, Practice and Context (Springer Texts in Business and Economics) - Tim Mazzarol; Sophie Reboud

New Book Imported to South Africa
Delivery: 17 Aug - 25 Aug Shipping: 4 to 5 business days.
R 1,563
R 1,563

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Synopsis "Entrepreneurship and Innovation: Theory, Practice and Context (Springer Texts in Business and Economics) "

This book provides an overview of the theory, practice and context of entrepreneurship and innovation at both the industry and firm level. It provides a foundation of ideas and understandings designed to shape the reader’s thinking and behaviour to better appreciate the role of innovation and entrepreneurship in modern economies, and to recognise their own abilities in this regard. The book is aimed at students studying advanced levels of entrepreneurship, innovation and related fields as well as practitioners (for example, managers, business owners).As entrepreneurship and innovation are largely indivisible elements and cannot be adequately understood if studied separately, the book provides the reader with an overview of these elements and how they combine to create new value in the market. This edition is updated with recent international research, including research and examples from Europe, the US, and the Asia-Pacific region.

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