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portada Global Business. Connecting Theory to Reality
Type
Physical Book
Publisher
Year
2025
Pages
486
Format
Hardcover
Dimensions
24.6x17.4 cm
ISBN13
9781032780245

Global Business. Connecting Theory to Reality

Dan Prud'homme;Yongsun Paik;William Newburry;Dong Chen (Author) · Routledge · Hardcover

Global Business. Connecting Theory to Reality - Dan Prud'homme;Yongsun Paik;William Newburry;Dong Chen

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Synopsis "Global Business. Connecting Theory to Reality"

This textbook is designed to help students recognize and analyze key issues in global business by bridging theory with real world applications. Divided into three parts, it explores critical aspects of global business through about 40 case studies. New and updated case studies illustrate the magnitude and complexity of global business.

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