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portada Grassroots-Campaigning (in German)
Type
Physical Book
Publisher
Author
Language
German
Pages
282
Format
Paperback
ISBN13
9783531162621
Edition No.
2013th

Grassroots-Campaigning (in German)

Speth Rudolf (Author) · Springer Vs · Paperback

Grassroots-Campaigning (in German) - Speth Rudolf

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Synopsis "Grassroots-Campaigning (in German)"

Grassroots-Campaigning ist ein neues Instrument für Politik, Wirtschaft und Organisationen, um Wähler, Kunden und Mitglieder auf andere Weise zu mobilisieren und zu binden. In diesem Buch werden alle Facetten des Grassroots-Campaigning dargestellt: Grundkonzepte und Stand der Forschung, die einzelnen Anwendungsbereiche und Instrumente, die Voraussetzungen und Probleme.

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The book is written in German.

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The binding of this edition is Paperback.

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