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portada Hbr's 10 Must Reads on ai (With Bonus Article "How to win With Machine Learning" by Ajay Agrawal, Joshua Gans, and avi Goldfarb)
Type
Physical Book
Language
English
Pages
176
Format
Paperback
ISBN13
9781647825843

Hbr's 10 Must Reads on ai (With Bonus Article "How to win With Machine Learning" by Ajay Agrawal, Joshua Gans, and avi Goldfarb)

Marco Iansiti (Author) · Harvard Business Review Press · Paperback

Hbr's 10 Must Reads on ai (With Bonus Article "How to win With Machine Learning" by Ajay Agrawal, Joshua Gans, and avi Goldfarb) - Marco Iansiti

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Synopsis "Hbr's 10 Must Reads on ai (With Bonus Article "How to win With Machine Learning" by Ajay Agrawal, Joshua Gans, and avi Goldfarb) "

The next generation of AI is here--use it to lead your business forward.If you read nothing else on artificial intelligence and machine learning, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand the future direction of AI, bring your AI initiatives to scale, and use AI to transform your organization.This book will inspire you to: Create a new AI strategyLearn to work with intelligent robotsGet more from your marketing AIBe ready for ethical and regulatory challengesUnderstand how generative AI is game changingStop tinkering with AI and go all inThis collection of articles includes "Competing in the Age of AI," by Marco Iansiti and Karim R. Lakhani; "How to Win with Machine Learning," by Ajay Agrawal, Joshua Gans, and Avi Goldfarb; "Developing a Digital Mindset," by Tsedal Neeley and Paul Leonardi; "Learning to Work with Intelligent Machines," by Matt Beane; "Getting AI to Scale," by Tim Fountaine, Brian McCarthy, and Tamim Saleh; "Why You Aren't Getting More from Your Marketing AI," by Eva Ascarza, Michael Ross, and Bruce G. S. Hardie; "The Pitfalls of Pricing Algorithms," by Marco Bertini and Oded Koenigsberg; "A Smarter Strategy for Using Robots," by Ben Armstrong and Julie Shah; "Why You Need an AI Ethics Committee," by Reid Blackman; "Robots Need Us More Than We Need Them," by H. James Wilson and Paul R. Daugherty; "Stop Tinkering with AI," by Thomas H. Davenport and Nitin Mittal; and "ChatGPT Is a Tipping Point for AI," by Ethan Mollick.HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever‐changing business environment.
Marco Iansiti
  (Author)
View Author's Page
Marco Iansiti is a professor at Harvard Business School, where he holds the David Sarnoff Chair of Business Administration. He leads the Technology and Operations Unit and chairs the institution's Digital Initiative. His research focuses on technology strategy, innovation management, and digital transformation of companies. He is also chairman of the board of Keystone Strategy, a consultancy specializing in strategy and economics for technology clients.
Among his most notable works is Competing in the Age of AI: Strategy and Leadership When Algorithms and Networks Run the World (2020), co-written with Karim R. Lakhani. He has also published One Strategy: Organization, Planning, and Decision Making (2009), in collaboration with Steven Sinofsky, and The Keystone Advantage: What the New Dynamics of Business Ecosystems Mean for Strategy, Innovation, and Sustainability (2004), with Roy Levien. His books address topics of business strategy, innovation, and digital transformation.
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