Name: Management and International Review: Can Multinationals Bridge the Gap Between Global and Local?
Price: 823.00 ZAR
Availability: InStock
Author: Noorderhaven, Niels G.
ISBN: 9783409124478

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portada Management and International Review: Can Multinationals Bridge the Gap Between Global and Local?

Management and International Review: Can Multinationals Bridge the Gap Between Global and Local?

Type

Physical Book

Publisher

Gabler Verlag

Author

Noorderhaven, Niels G.

Language

English

Pages

114

Format

Paperback

Dimensions

21.6 x 14.0 x 0.6 cm

Weight

0.15 kg.

ISBN13

9783409124478

Synopsis "Management and International Review: Can Multinationals Bridge the Gap Between Global and Local?"

Multinational corporations (MNCs) are frequently pictured as being at the vanguard of global integration. They face strong incentives to maximize economies of scale in research and development, purchasing, production and marketing, and encounter low barriers in the dissemination of technologies and best practices. This special issue brings together various papers that focus on different aspects of the tension between global and local within MNCs.

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Management and International Review: Can Multinationals Bridge the Gap Between Global and Local? - Noorderhaven, Niels G.

Synopsis "Management and International Review: Can Multinationals Bridge the Gap Between Global and Local?"

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