Name: Management Mistakes and Successes
SKU: 3805725
Price: 1884.00 ZAR
Availability: InStock
Author: Robert F. Hartley
ISBN: 9780470530528

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portada Management Mistakes and Successes

Type

Physical Book

Publisher

John Wiley & Sons Inc

Author

Robert F. Hartley

Synopsis "Management Mistakes and Successes "

Hartley’s casebook is rich in content with easy to read casestudies that are well suited for business professionals.They’ll learn every key aspect of management, fromperformance and crisises; to mergers and acquisitions. The tenthedition presents more new case studies to illustrate managementconcepts. These include Google’s entrepreneurial strategy,Procter and Gamble, Starbucks, and more. Recent business failuresand successes are also examined in a way that offers practicalinsights and strategic principles. By focusing on the mistakes andsuccesses, this book helps business professionals learn how tobecome great business leaders.