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portada Media and Affective Mythologies: Discourse, Archetypes and Ideology in Contemporary Politics
Type
Physical Book
Author
Publisher
Language
English
Pages
180
Format
Paperback
ISBN13
9783319869278
Categories

Media and Affective Mythologies: Discourse, Archetypes and Ideology in Contemporary Politics

Darren Kelsey (Author) · Palgrave MacMillan · Paperback

Media and Affective Mythologies: Discourse, Archetypes and Ideology in Contemporary Politics - Kelsey, Darren

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Synopsis "Media and Affective Mythologies: Discourse, Archetypes and Ideology in Contemporary Politics"

This book provides a timely political insight to show how mythology plays an affective role in our lives. Brexit, bankers, institutional scandals, the far right, and Russell Brand's "revolution" are just some of the issues tackled through this innovative and interdisciplinary discourse analysis. Through multimedia case studies, Kelsey explores the psychological dimensions of archetypes and mythologies and how they function ideologically in contemporary politics. By synergising approaches to critical discourse studies with the work of Carl Jung, Joseph Campbell and other mythologists, Kelsey's psychodiscursive approach explores the depths of the human psyche to analyse the affective qualities of storytelling. Kelsey makes a compelling case for our need to understand more about the power of mythology in modern society. Whilst mythology might be part of who we are, societies are responsible for its ideological substance and implications. Media and Affective Mythologies shows howwe can begin to engage with this principle.

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