Name: Media Management Review
SKU: 56056909
Price: 1101.00 ZAR
Availability: InStock
Author: Warner Charles:
ISBN: 9780805817881

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Type

Physical Book

Publisher

Routledge

Author

Warner Charles:

Language

English

Pages

208

Format

Paperback

ISBN13

9780805817881

Edition No.

Media Management Review

Warner Charles: (Author) · Routledge · Paperback

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Synopsis "Media Management Review"

This unique publication deals exclusively with current media management issues. It fills a void in the current literature and provides an outlet for a growing number of media scholars and practitioners interested in the ever-changing and ever-more-complex field of media management. The Media Management Review was designed to appeal to working professionals who deal directly with managing the media: radio, television, cable, newspapers, magazines, new media, and advertising agencies. Written in a style that is both understandable and applicable, this annual volume is an indispensable resource filled with information on the latest media management theories and practices.

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Media Management Review - Warner Charles:

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