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portada Multilevel Approach to Competitiveness in the Global Tourism Industry
Type
Physical Book
Publisher
Author
Language
English
Pages
350
Format
Hardcover
Dimensions
27.9 x 21.6 x 2.4 cm
Weight
1.26 kg.
ISBN13
9781799803652
Categories

Multilevel Approach to Competitiveness in the Global Tourism Industry

Teixeira, Sérgio Jesus ; Ferreira, João Matos (Author) · Business Science Reference · Hardcover

Multilevel Approach to Competitiveness in the Global Tourism Industry - Teixeira, Sérgio Jesus ; Ferreira, João Matos

New Book Imported to South Africa
Delivery: 13 Aug - 21 Aug Shipping: 4 to 5 business days.
R 5,303
R 5,303

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Synopsis "Multilevel Approach to Competitiveness in the Global Tourism Industry"

Companies compete to gain public notoriety every day and use creativity and innovation to get ahead of their competition. In oversaturated industries, such as the tourism sector, smart strategies and global network capabilities must be adopted and improved in order to increase competitiveness. Multilevel Approach to Competitiveness in the Global Tourism Industry contains crucial reference material that discusses new intelligent practices to increase business competitiveness in the tourism sector. Featuring research on topics such as networking, artificial intelligence, and regional competitiveness, this book is ideally designed for program directors, event coordinators, tour developers, hotel managers, restaurateurs, travel agents, policymakers, academics, researchers, advanced students, entrepreneurs, government officials, and professionals in the tourism and hospitality industry.

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The binding of this edition is Hardcover.

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