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portada Pepin Fernandez 1891-1982: Galerias Preciados, el Pionero de los Grandes Almacenes (in Spanish)
Type
Physical Book
Author
Publisher
Year
2000
Language
Spanish
Pages
464
Format
Hardcover
ISBN
8488717288
ISBN13
9788488717283
Edited in
España
Edition No.
1
Categories

Pepin Fernandez 1891-1982: Galerias Preciados, el Pionero de los Grandes Almacenes (in Spanish)

Pilar Toboso Sánchez (Author) · Lid Editorial Empresarial · Hardcover

Pepin Fernandez 1891-1982: Galerias Preciados, el Pionero de los Grandes Almacenes (in Spanish) - Pilar Toboso

New Book Imported to South Africa
Delivery: 20 Oct - 02 Nov Shipping: 7 to 11 business days.
R 632
R 632

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Synopsis "Pepin Fernandez 1891-1982: Galerias Preciados, el Pionero de los Grandes Almacenes (in Spanish)"

Pepín Fernández funda en 1931 Sederías Carretas y construye el primer gran almacén del país, Galerías Preciados. Revoluciona la publicidad y el comercio detallista para terminar siendo absorbido por su principal competidor. Este riguroso estudio comparado con Ramón Areces y El Corte Inglés es el mejor caso real para comprender la competencia y el comercio moderno.

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The book is written in Spanish.

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The binding of this edition is Hardcover.

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