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portada Persuasion in Parallel: How Information Changes Minds About Politics (Chicago Studies in American Politics)
Type
Physical Book
Author
Publisher
Year
2022
Language
English
Pages
216
Format
Paperback
Dimensions
22.9x15.2x1.2 cm
Weight
0.32 kg.
ISBN13
9780226821849
Categories

Persuasion in Parallel: How Information Changes Minds About Politics (Chicago Studies in American Politics)

Alexander Coppock (Author) · University of Chicago Press · Paperback

Persuasion in Parallel: How Information Changes Minds About Politics (Chicago Studies in American Politics) - Coppock, Alexander

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R 908
R 908

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Synopsis "Persuasion in Parallel: How Information Changes Minds About Politics (Chicago Studies in American Politics) "

A bold re-examination of how political attitudes change in response to information. Many mistakenly believe that it is fruitless to try to persuade those who disagree with them about politics. However, Persuasion in Parallel shows that individuals do, in fact, change their minds in response to information, with partisans on either side of the political aisle updating their views roughly in parallel. This book challenges the dominant view that persuasive information can often backfire because people are supposedly motivated to reason against information they dislike. Drawing on evidence from a series of randomized controlled trials, the book shows that the backfire response is rare to nonexistent. Instead, it shows that most everyone updates in the direction of information, at least a little bit. The political upshot of this work is that the other side is not lost. Even messages we don't like can move us in the right direction.

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