Research Agenda for Tourism, Digitalisation and Sustainability - Lluís Alfons Garay-Tamajón

This timely book explores how the twin transitions of digitalisation and sustainability are reshaping tourism in an era of global environmental, economic, and political uncertainty. It questions whether technology alone can make tourism truly sustainable or if deeper structural changes are needed.

Bringing together a diverse range of perspectives on the topic, the book examines the role of digital tools in enhancing efficiency and improving tourist experiences, and raises concerns about monopolisation, environmental impact, and social inequalities. Chapters explore how sustainability efforts in tourism must balance economic growth with ecological responsibility and fair distribution of benefits. Using a breadth of real-world examples, the book demonstrates how destinations, businesses, and communities can use digital innovation to create more inclusive and resilient tourism models. Ultimately, the book argues for the integration of governance, stakeholder collaboration, and long-term planning to ensure tourism positively contributes to people, places, and the planet.

Presenting an in-depth assessment of this interdisciplinary field, this Research Agenda is an invigorating read for tourism, hospitality and business scholars, particularly those focusing on the environment and social sustainability.

This timely book explores how the twin transitions of digitalisation and sustainability are reshaping tourism in an era of global environmental, economic, and political uncertainty. It questions whether technology alone can make tourism truly sustainable or if deeper structural changes are needed.