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portada Rethinking Chinese Transnational Enterprises: Cultural Affinity and Business Strategies
Type
Physical Book
Author
Publisher
Language
English
Pages
304
Format
Paperback
ISBN13
9781138985339
Edition No.
1
Categories

Rethinking Chinese Transnational Enterprises: Cultural Affinity and Business Strategies

Leo Douw (Author) · Cen Huang (Author) · David IP (Author) · Routledge · Paperback

Rethinking Chinese Transnational Enterprises: Cultural Affinity and Business Strategies - Douw, Leo ; Huang, Cen ; IP, David

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Synopsis "Rethinking Chinese Transnational Enterprises: Cultural Affinity and Business Strategies"

Affinity to the Chinese culture, personalized social networks and a firm control of ownership and management have often been considered the key ingredients for the success of many diaspora Chinese transnational enterprises in South China and Southeast Asia. In view of the recent Asian crisis and the rapid changes imposed by globalization, scholars are increasingly concerned whether these family-owned Chinese transnational enterprises would survive the challenges in the new millennium.

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