Name: Routledge Library Editions: The Economics and Business of Technology (49 Vols): Managing Innovation Within Networks (Volume 7)
SKU: 51207740
Price: 2096.00 ZAR
Availability: InStock
Author: Wim Biemans
ISBN: 9781138573628

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portada Routledge Library Editions: The Economics and Business of Technology (49 Vols): Managing Innovation Within Networks (Volume 7)

Routledge Library Editions: The Economics and Business of Technology (49 Vols): Managing Innovation Within Networks (Volume 7)

Type

Physical Book

Publisher

Routledge

Author

Wim Biemans

Year

2018

Language

English

Pages

294

Format

Hardcover

ISBN13

9781138573628

Edition No.

Synopsis "Routledge Library Editions: The Economics and Business of Technology (49 Vols): Managing Innovation Within Networks (Volume 7) "

Originally published in 1992 and now with an updated Preface this book analyses the development of innovations using a network perspective. The book offers practical guidelines with direct managerial relevance based on evidence collected from twenty-two case studies. First introducing theories of product development, adoption and diffusion, it then places them in the context of industrial networks, investigating such topics as user-involvement, interaction and market strategies. The book is essential reading for students of marketing, technology and strategy.

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Routledge Library Editions: The Economics and Business of Technology (49 Vols): Managing Innovation Within Networks (Volume 7) - Wim Biemans

Synopsis "Routledge Library Editions: The Economics and Business of Technology (49 Vols): Managing Innovation Within Networks (Volume 7) "

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