Tracked shipping to South Africa with premium packaging for just R199 

Ship to
South Africa
0

My Account

  • argentina
  • chile
  • colombia
  • españa
  • méxico
  • perú
  • estados unidos
  • internacional

menu

Select your country

Americas

Europe

Rest of the world

portada Strategic Search Engine Optimization: Frameworks, Tools, and Performance Management for Digital Growth
Type
Physical Book
Publisher
Author
Language
English
Pages
70
Format
Paperback
Dimensions
22.9x15.2x0.4 cm
ISBN13
9789999334518

Strategic Search Engine Optimization: Frameworks, Tools, and Performance Management for Digital Growth

Khalsa, Shweta Kaur (Author) · Eliva Press · Paperback

Strategic Search Engine Optimization: Frameworks, Tools, and Performance Management for Digital Growth - Khalsa, Shweta Kaur

Cheaper New Book Imported to South Africa
Delivery: 21 Oct - 03 Nov Shipping: 14 to 18 business days.
R 1,063
Faster New Book Imported to South Africa
Delivery: 08 Oct - 16 Oct Shipping: 5 to 6 business days.
R 1,112
R 1,063

Choose the list to add your product or create one New List

Go to My Wishlists
Calculate shipping cost

Synopsis "Strategic Search Engine Optimization: Frameworks, Tools, and Performance Management for Digital Growth"

Search Engine Optimization (SEO) has evolved from a technical marketing activity into a strategic function that shapes digital visibility, brand credibility, and long-term business performance. In an increasingly algorithm-driven and competitive digital environment, organizations can no longer rely on short-term tactics or isolated optimizations to achieve sustainable search visibility. Strategic Search Engine Optimization: A Managerial and Ethical Perspective presents SEO through a structured strategic lens, positioning it as a governance-driven, performance-oriented, and ethically grounded discipline. Rather than offering a tool-centric or tactical manual, this book focuses on the frameworks, decision-making processes, and managerial considerations that underpin effective SEO implementation. The book examines the role of ethics, user intent, and compliance in building sustainable organic visibility, while also addressing competitive analysis, performance measurement, and return on investment. By integrating strategy, measurement, and future-oriented thinking, it enables readers to understand how SEO contributes to long-term digital growth rather than short-lived ranking gains. Designed for students of management and digital marketing, practitioners, and decision-makers, this concise monograph serves as both a conceptual guide and a practical reference. It offers clarity on how SEO should be planned, governed, and evaluated in contemporary organizations, making it a valuable resource for those seeking to align search strategy with broader business objectives.

Customers reviews

More customer reviews
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)

Frequently Asked Questions about the Book

Is the book original?

All books in our catalog are Original.

In what language is the book written?

The book is written in English.

What is the format of this book?

The binding of this edition is Paperback.

Questions and Answers about the Book

Do you have a question about the book? Login to be able to add your own question.

Opinions about Bookdelivery

More customer reviews