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portada The Economics of Emotion: How to Build a Business Everyone Will Love
Type
Physical Book
Author
Publisher
Language
English
Pages
250
Format
Paperback
Dimensions
21.6 x 14.0 x 1.4 cm
Weight
0.32 kg.
ISBN13
9781544513478
Categories

The Economics of Emotion: How to Build a Business Everyone Will Love

Kyle M. K. (Author) · Lioncrest Publishing · Paperback

The Economics of Emotion: How to Build a Business Everyone Will Love - M. K., Kyle

New Book Imported to South Africa
Delivery: 08 Sep - 21 Sep Shipping: 16 to 20 business days.
R 478
R 478

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Synopsis "The Economics of Emotion: How to Build a Business Everyone Will Love"

Finding success in today's marketplace is not about data, numbers, or projections-it's about understanding people and what drives them. This invaluable guide provides the knowledge you'll need to transform your business, inside and out, into a more admired and human-centric enterprise. People make decisions based on their emotions. It's a basic truth that has allowed organizations like Apple and Disney to build passionate followings while rival companies struggle to compete. To create enduring employee and consumer loyalties, and propel your brand to long-term success, you need to tap into the power of emotion. The universal resource of emotion can be your most valuable asset when it comes to setting a purpose, designing a company culture, developing products and services, and so much more. In The Economics of Emotion, business consultant Kyle M.K. helps you design an emotionally focused commercial experience that will enrich the lives of your employees and customers alike.

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The binding of this edition is Paperback.

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