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portada The Instigatory Theory of ngo Communication: Strategic Communication in Civil Society Organizations (Organisationskommunikation)
Type
Physical Book
Publisher
Author
Year
2019
Language
English
Pages
262
Format
Paperback
ISBN13
9783658268572
Edition No.
1
Categories

The Instigatory Theory of ngo Communication: Strategic Communication in Civil Society Organizations (Organisationskommunikation)

Evandro Oliveira (Author) · Springer Vs · Paperback

The Instigatory Theory of ngo Communication: Strategic Communication in Civil Society Organizations (Organisationskommunikation) - Evandro Oliveira

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Synopsis "The Instigatory Theory of ngo Communication: Strategic Communication in Civil Society Organizations (Organisationskommunikation) "

By understanding the ontogenesis of NGOs as civil society organizations from a historical-anthropological, communicational, sociological, economical and managerial perspective, Evandro Oliveira outlines the Instigatory Theory of NGO Communication (ITNC). This proposes the ontological principles, an applied conceptual model and a cybernetic operational model for understanding and managing communication at NGOs. Those models were tested using a mixed-method research design. 

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