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portada The new Strategic Thinking
Type
Physical Book
Author
Publisher
Year
2005
Language
English
Pages
352
Format
Hardcover
Dimensions
25x16.5x2.4 cm
Weight
0.54 kg.
ISBN
0071462244
ISBN13
9780071462242
Edition No.
1
Categories

The new Strategic Thinking

Michel Robert (Author) · McGraw-Hill Companies · Hardcover

The new Strategic Thinking - Robert, Michel

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Synopsis "The new Strategic Thinking "

Bestselling author Michel Robert gives you his trademark pure and simple rules for developing solid business strategies In this anticipated follow-up to his previous bestsellers, management expert Michel Robert unveils his practical and proven methodology for you to plan and implement effective corporate strategies. Featuring a detailed explanation of how Robert used his approach to turn around Caterpillar as well as case studies of leading companies that utilize Robert's method, The New Strategic Thinking shows you how to assemble a strategy team, identify your company's driving force, determine the focus of the strategy (product, customer, or market), and launch initiatives company wide.

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The book is written in English.

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The binding of this edition is Hardcover.

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