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portada The Professionalization of Window Display in Britain, 1919-1939
Type
Physical Book
Author
Illustrated by
Publisher
Language
English
Pages
224
Format
Hardcover
Dimensions
23.4 x 15.6 x 2.5 cm
Weight
0.45 kg.
ISBN13
9781350427457
Categories

The Professionalization of Window Display in Britain, 1919-1939

Kerry Meakin (Author) · Kjetil Fallan (Illustrated by) · Grace Lees-Maffei (Illustrated by) · Bloomsbury Visual Arts · Hardcover

The Professionalization of Window Display in Britain, 1919-1939 - Meakin, Kerry ; Lees-Maffei, Grace ; Fallan, Kjetil

New Book Imported to South Africa
Delivery: 17 Aug - 26 Aug Shipping: 4 to 6 business days.
R 1,985
R 1,985

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Synopsis "The Professionalization of Window Display in Britain, 1919-1939"

This book provides the first comprehensive history of window display as a practice and profession in Britain during the dynamic period of 1919 to 1939. In recent decades, the disciplines of retail history, business history, design and cultural history have contributed to the study of department stores and other types of shops. However, these studies have only made passing references to window display and its role in retail, society and culture. Kerry Meakin investigates the conditions that enabled window display to become a professional practice during the interwar period, exploring the shift in display styles, developments within education and training, and the international influence on methods and techniques. Piecing together the evidence, visual and written, about people, events, organisations, exhibitions and debates, Meakin provides a critical examination of this vital period of design history, highlighting major display designers and artists. The book reveals the modernist aesthetic developments that influenced high street displays and how they introduced passers-by to modern art movements.

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