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portada The use of Integrated Management Systems in Healthcare Businesses: Applied Cases
Type
Physical Book
Publisher
Author
Language
English
Pages
60
Format
Paperback
ISBN13
9786207874279

The use of Integrated Management Systems in Healthcare Businesses: Applied Cases

Rebeca F. Figueira (Author) · Our Knowledge Publishing · Paperback

The use of Integrated Management Systems in Healthcare Businesses: Applied Cases - Rebeca F. Figueira

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Synopsis "The use of Integrated Management Systems in Healthcare Businesses: Applied Cases"

Nowadays, the use of integrated systems is considered essential for excellent business management. This type of system aids decision-making in any type and size of company, whether public or private. In view of this, this book presents two applied cases with the aim of fostering knowledge in the area of Systems Management, Marketing and Sales, specifically in healthcare businesses. The first study deals with the application of an ERP in a pharmaceutical company. The second looks at the use of CRM in an occupational health clinic.

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