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portada Total Engagement: How Games and Virtual Worlds Are Changing the Way People Work and Businesses Compete
Total Engagement: How Games and Virtual Worlds Are Changing the Way People Work and Businesses CompeteTotal Engagement: How Games and Virtual Worlds Are Changing the Way People Work and Businesses CompeteTotal Engagement: How Games and Virtual Worlds Are Changing the Way People Work and Businesses Compete
Type
Physical Book
Author
Publisher
Language
English
Pages
288
Format
Hardcover
Dimensions
24.3x16.6x2.5 cm
Weight
0.50 kg.
ISBN
142214657X
ISBN13
9781422146576
Categories

Total Engagement: How Games and Virtual Worlds Are Changing the Way People Work and Businesses Compete

Byron Reeves (Author) · J. Leighton Read (Author) · Harvard Business Review Press · Hardcover

Total Engagement: How Games and Virtual Worlds Are Changing the Way People Work and Businesses Compete - Reeves, Byron ; Read, J. Leighton

New Book Imported to South Africa
Delivery: 29 Oct - 06 Nov Shipping: 14 to 15 business days.
R 496
R 496

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Synopsis "Total Engagement: How Games and Virtual Worlds Are Changing the Way People Work and Businesses Compete"

Can the workplace be more productive by including avatars, three-dimensional environments, and participant-driven outcomes? This grounded and thought-provoking book by Byron Reeves and Leighton Read proves that it is not only possible, it is inevitable. Implementing components of multiplayer computer games in the workplace will address a host of age-old problems. Games can not only stem boredom and decrease turnover, but also enhancee collaboration and encourage creative leadership. Games require extraordinary teamwork, elaborate data analysis and strategy, recruitment and retention of top players, and quick decision making. Recreating some elements of games - such as positioning tasks within stories, creating internal economies, and implementing participant-driven communication systems - can not only boost employee engagement but overall productivity. Of course, the strong psychological power of games can have both positive and negative consequences for the workplace. That's why it's important to put them into practice correctly from the beginning - and Reeves and Read explain how by showing which good design principles are a powerful antidote to the addictive and stress-inducing potential of games. Supported by specific case studies and years of research, Total Engagement will completely change the way you view both work and play.

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