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portada Tourism: A Modern Synthesis
Type
Physical Book
Publisher
Author
Language
English
Pages
634
Format
Hardcover
ISBN13
9780367437374
Edition No.
5

Tourism: A Modern Synthesis

Stephen J. Page; Joanne Connell (Author) · Routledge · Hardcover

Tourism: A Modern Synthesis - Stephen J. Page; Joanne Connell

New Book Imported to South Africa
Delivery: 22 Oct - 04 Nov Shipping: 18 to 22 business days.
R 3,418
R 3,418

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Synopsis "Tourism: A Modern Synthesis "

Tourism can be a challenging subject for students because it is both dynamic and susceptible to economic turbulence and shifts in trends. Tourism: A Modern Synthesis is an essential textbook for tourism students seeking a clear and comprehensive introduction to their studies that addresses these challenges. The authors apply a business approach to the subject, reflecting developments in the teaching and content of university courses, and the text covers both key principles and contemporary themes and issues at a global scale.Among the new features and topics included in this fifth edition are: New and fully updated case studies to reflect current trends and emerging markets including Africa and Asia. Up-to-date content on disruptive technologies such as Airbnb, low-cost airlines, the e-travel revolution and future developments. Current debates in sustainable tourism including the anti-tourism movement, plastic use and the Sustainable Development Goals. New content on evolving topics such as future employment, human resource management in tourism and generational marketing. Fully updated statistics and data. A brand-new Companion Website including an instructor's manual, supplementary case studies, weblinks, multiple choice questions and PowerPoint slides. This is the ideal guide to tourism for students across all levels, serving as a point of reference throughout a programme of study.

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The binding of this edition is Hardcover.

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