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portada Visual Communication: Understanding Images in Media Culture
Type
Physical Book
Publisher
Author
Year
2019
Language
English
Pages
312
Format
Paperback
ISBN13
9781412962247
Edition No.
1
Categories

Visual Communication: Understanding Images in Media Culture

Giorgia Aiello; Katy Parry (Author) · Sage Publications Ltd · Paperback

Visual Communication: Understanding Images in Media Culture - Giorgia Aiello; Katy Parry

New Book Imported to South Africa
Delivery: 22 Sep - 30 Sep Shipping: 5 to 6 business days.
R 1,016
R 1,016

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Synopsis "Visual Communication: Understanding Images in Media Culture "

Visual Communication: Understanding Images in Media and Culture provides a theoretical and empirical toolkit to examine implications of mediated images. It explores a range of approaches to visual analysis, while also providing a hands-on guide to applying methods to students' own work. The book: Illustrates a range of perspectives, from content analysis and semiotics, to multimodal and critical discourse analysis Explores the centrality of images to issues of identity and representation, politics and activism, and commodities and consumption Brings theory to life with a host of original case studies, from celebrity videos on Youtube and civil unrest on Twitter, to the lifestyle branding of Vice Media and Getty Images Shows students how to combine approaches and methods to best suit their own research questions and projects  An invaluable guide to analysing contemporary media images, this is essential reading for students and researchers of visual communication and visual culture. 

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