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portada Zombie Marketing: The Epidemiology of Brand Awareness
Type
Physical Book
Author
Publisher
Language
English
Pages
92
Format
Paperback
Dimensions
22.9x15.2x0.5 cm
Weight
0.14 kg.
ISBN13
9781517593438
Categories

Zombie Marketing: The Epidemiology of Brand Awareness

Jack Larson (Author) · Createspace · Paperback

Zombie Marketing: The Epidemiology of Brand Awareness - Larson, Jack

New Book Imported to South Africa
Delivery: 23 Oct - 05 Nov Shipping: 16 to 20 business days.
R 317
R 317

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Synopsis "Zombie Marketing: The Epidemiology of Brand Awareness"

Zombie Marketing is an approach to making your brand as contagious and communicable as a zombie virus. It's a set of strategies and tactics for marketing success built upon The World Health Organization's five main phases of a pandemic. These describe the spread of a virus from patient zero to pandemic status. Zombie Marketing is a new way of looking at generating brand awareness and how social media has enabled the entrepreneur to exploit the vast opportunities which have emerged in the post-apocalyptic context of a fragmented marketplace

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