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portada Strategic CEO Communication
Type
Physical Book
Publisher
Author
Year
2026
Pages
164
Format
Paperback
Dimensions
22.9x15.2 cm
ISBN13
9781032725543

Strategic CEO Communication

Cen April Yue;Yeunjae Lee (Author) · Routledge · Paperback

Strategic CEO Communication - Cen April Yue;Yeunjae Lee

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Synopsis "Strategic CEO Communication"

This book shows how CEOs can communicate strategically, ethically, and effectively with external and internal stakeholders. It is ideal for advanced students in programs related to public relations and communication or corporate leaders seeking research-informed guidance on effective communication for strategic success.

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