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portada Target: Prime Time: Advocacy Groups and the Struggle Over Entertainment Television (Communication and Society)
Type
Physical Book
Publisher
Author
Year
1990
Language
English
Pages
288
Format
Paperback
ISBN
0195063201
ISBN13
9780195063202
Categories

Target: Prime Time: Advocacy Groups and the Struggle Over Entertainment Television (Communication and Society)

Kathryn C. Montgomery (Author) · Oup Usa · Paperback

Target: Prime Time: Advocacy Groups and the Struggle Over Entertainment Television (Communication and Society) - Kathryn C. Montgomery

New Book Imported to South Africa
Delivery: 20 Aug - 28 Aug Shipping: 4 to 5 business days.
R 392
R 392

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Synopsis "Target: Prime Time: Advocacy Groups and the Struggle Over Entertainment Television (Communication and Society) "

Offering the first book-length exploration of network television's relations with advocacy groups, Kathryn C. Montgomery presents a comprehensive picture of the impact of organized pressure on prime-time TV. She vividly describes, for example, how the Catholic Church campaigned against Maude's abortion on the TV show, Maude; how outraged actors mobilized a national protest against the portrayal of blacks in the TV miniseries, Beulah Land; and how the Moral Majority waged a sophisticated campaign to "clean up TV," by threatening to boycott advertisers. Exposing the inner workings of network television as no other book has done, Montgomery's study demonstrates how behind-the-scenes struggles have shaped the images, messages, and values that enter people's homes every night. The book also raises critical questions about television's role in our society and its responsibility to the American public.

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